Case Study: University of Denver Sturm College of Law
Project:
Viewbook and Academic Programs Brochure for Admissions Marketing
Audience:
Prospective students
Theme:
A great law school looks beyond the classroom, and focuses on the things that matter to incoming students: making a difference, caring about their work, following their dreams.
Communication Objectives
Capture the philosophy of the institution.
What’s the underlying ethic at DU Law?
Academic rigor leads to professional [...]
CRASH
Hello,
On Saturday, my hard drive terminally crashed. Luckily, I have everything backed up, but it will be 3-6 days before I can get the drive replaced. The only issue should be delayed email responses. If you need me, call 970-493-1070 and I’ll get back to you as soon as I can.
Thanks for your patience.
-Kevin
[...]
2008 National Prospective Law Student Study Launch
We’re launching the 2008 National Prospective Law Student study over the next few days.
If you are a prospective student checking to see if the survey is legitimate, good for you! You can take a look at past results by clicking the research link at the left.
If you have any questions, feel free to email me.
[...]
Back on Track
I’ve been thinking a lot lately about the intersection of law, business, creativity, and spirituality. I’ve been listening to some recordings of Joseph Campbell and reading his work, along with a lot of other great thinkers. Here’s what I’ve come up with:
Law enables Business
Business is the vehicle for our Creativity
Creativity fuels the spark of [...]
2007 (Now Jan, 2008) National Prospective Law Student Study
Several law schools communicated that they would like to participate in the study, but that due to heavy recruiting travel commitments, they couldn’t make the list-provision deadline I had set.¬† So, to make everyone’s life easier I decided to move the study date into mid/late January.¬† This will allow more schools to participate and increase [...]
Vote For My Manifesto Proposal at ChangeThis.com
Vote for my “No Lame Names” Manifesto proposal on Changethis.com!
http://www.changethis.com/proposals/1070
Here’s the text of the proposal:
As a designer, the biggest branding hurdle I faced was the “lame name.” As a trademark lawyer, the hurdle has just gotten taller. This manifesto focuses on the overlap between creativity and trademark law in the branding process. No multi-million dollar [...]
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